Download PDFThe use of illustrations applied in technical and linear environments allows the visualization of information in a global way; it helps avoid blockages to complex processes and create a positive impact on the team. Visual Thinking works because 75% of our brain is designed to process information better using images. When visual elements are applied correctly to explain something or to try to solve a problem, content is transmitted much quicker.
Visual Thinking is a methodology based on the use of simple drawings to explain complex concepts. It is applied through a series of basic visual resources such as: the drawing of people, facial expressions, arrows, text boxes, icons, banners, different uses of typography, and the application of color and shadow. The fundamental value of Visual Thinking is that drawing offers us the opportunity to represent complicated ideas by means of very simple lines.
The objective of this course is to teach participants the graphic techniques necessary for them to be able to express themselves and explain complex topics in a visually understandable manner.
After completing this course, students will be able to:
- See information from a global, not linear, viewpoint.
- Develop their creative side to help graphically solve complex problems.
- Explain complex topics in a visually understandable manner.
- Create visual material for presentations, proposals, reports, etc.