Design Thinking for Innovation

Download PDFInstill an understanding of design thinking within your organization. An interactive, hands-on experience introduces non-designers to the design thinking process and steps through problem-solving and solution-creation. Students will obtain a knowledge of how design thinking works and how to apply design thinking tools and techniques to their own work. Let your creativity loose!

Learning Objectives

  • Understand the benefits of Design Thinking
  • Apply Design Thinking techniques when starting a new product or service
  • Identify the Design Thinking Stages:
    • Comprehension
    • Ideation
    • Prototyping
    • Evaluation
  • Learn which techniques to apply at each stage
  • Practice main Design Thinking techniques such as:
    • Personas
    • Customer Journey
    • Idea Generation
    • Concept Map
    • Business Model Canvas
    • Interactive Prototyping

Course Outline

Introduction

  • Course objectives

About Design Thinking

  • Why Design Thinking
  • User-Centered Design
  • Review of Design Thinking Frameworks
  • The Design Thinking Process
  • Teamwork
  • Golden Rules of Teamwork

Comprehension

  • Understanding your users by gaining empathy
  • Comprehension techniques

Ideation

  • Reframing the problem
  • Idea refinement
  • Ideation techniques

Prototyping

  • Concept your idea
  • Prototyping techniques

Evaluation

  • Getting early and valuable feedback from the consumer
  • Evaluation techniques

Course Summary

  • Key takeaway review
  • Develop an Action Plan with next steps, based on the student’s current project

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design thinking overview
Request Onsite
Length 1 day
CDU/PDU Earn 7 IIBA CDUs and PMI PDUs
Intended Audience

Anyone is welcome to attend this course regardless of their skillsets or experience.

Prerequisites none

Course List

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