Design Thinking for Innovation

Download PDFInstill an understanding of design thinking within your organization. An interactive, hands-on experience introduces non-designers to the design thinking process and steps through problem-solving and solution-creation. Students will obtain a knowledge of how design thinking works and how to apply design thinking tools and techniques to their own work. Let your creativity loose!

Learning Objectives

• Understand the benefits of Design Thinking
• Apply Design Thinking techniques when starting a new product or service
• Identify the Design Thinking Stages:
  • Comprehension
  • Ideation
  • Prototyping
  • Evaluation
• Learn which techniques to apply at each stage
• Practice main Design Thinking techniques such as:
  • Personas
  • Customer Journey
  • Idea Generation
  • Concept Map
  • Business Model Canvas
  • Interactive Prototyping